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Kevin W. McCarthy

The Professor of On-Purpose

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Are Your Excuses Getting Old?

September 5, 2017 By kwmccarthy

Listen to what you say about yourself!

Stop using your age, for example, as an excuse that prevents you from becoming and doing what is on-purpose or what is most important in your life. Age is a fact. It comes with certain physical realities—even some limitations—but why give it greater permission than it deserves to control the well-being of your life?

You get to choose your attitude about age.

BABY BOOMER & GEN X ALERT: Do not read unless you are prepared to face reality.

MILLENNIALS: Scroll down

Judith, my wife, and I offer health coaching services that help clients create a healthier, on-purpose lifestyle. Being overweight contributes to many diseases and conditions such as type 2 diabetes, high cholesterol, and high blood pressure.

Too many of our pre-clients subscribe to the “getting old” excuse to “rationalize” unhealthy choices versus accepting responsibility and actually doing something about it.

We can’t turn back the hands of time, but we don’t need to speed up the biological clock either.

The onset of aging is inevitable, even desirable considering the alternative. Edward Bulwer-Lytton‘s quotation about aging captures the essence of the choices about growing older: “It is not by the gray of the hair that one knows the age of the heart.”

Are You Maturing or Just Getting Old? is the title of a prior On-Purpose Minute. In it, viewers were confronted with a choice to mature or simply grow old. In a slightly different twist, I pose the question again: Are you resigned to your condition or will you accept responsibility?

Frankly, your “old age” excuses are getting old.

Avoid letting the measure of life be your years on the planet. It matters not whether we’re talking your health, career, attitude, finances, or whatever. You are in greater control than your age is. Don’t let hardening of your attitude be your downfall when you can harken new possibilities into being. Embrace the changing dynamics and adventures that come with time. Rather than running from them, run to them.

When chronology defines you, then the impersonal march of time becomes your master. Instead, reject the “I’m getting old” excuse and toss out the devil of your premature personal demise on his big fat red tail.

Stop willingly accepting age as an excuse for infirmities of many makings. It is one thing to age gracefully, quite another to employ it as a rationale for self-inflicted infirmities of the mind, body, and spirit. Age is a measure of a life in years, not a life sentence.

Let’s Retire Retirement

The age of retirement, even the concept of “the age of retirement,” is an artificial construct by the government or a company. Admittedly, for many it is a very important finish line in a long and productive career. And that’s all it is!

  • How might your thinking be different if the age of retirement were 80 years old instead of 65?
  • What if you had to be 70+ instead of 50+ to get an AARP or AMAC card?
  • Would you take better care of yourself?
  • Would you dream different dreams?
  • Would you invest your time differently?

Did you know that the two highest risks of mortality are birth and retirement? So, you got past the first one. Now what’s your thinking about the second highest risk factor? After traditional retirement there begins an 18-month time frame of high mortality for workers. There’s a profound link between health and the loss of feeling needed or useful.

What benefits are there to succumb to these artificial ages and deadlines?

You—the independent thinker and aspiring leader—have you bought into the cultural norm and fallen prey to the group think?

Resist the lies surrounding the age of retirement as being life-defining and health-declining. Yes, circumstances and conditions change, but your spirit and purpose are forever.

Millennial Alert, Too!

Age is not just an excuse of the senior citizens; it influences youth as well.

Excuses such as “I’m too young for anyone to take me seriously,” or “Hey, you’re only young once, so I might as well get drunk tonight,” are self-deceiving ploys often unwittingly designed to put off the inevitable maturation process of becoming a man or woman of fine character.

The “age of the heart” is timeless.

Baby boomer, Millennial, or Gen X: Choose to carry a youthful spirit, attitude, perspective, and activity in your heart regardless of the condition of your physical shell. Choose to mature into wisdom, leadership, grace, empathy, service, compassion, and well-being. That choice comes at any age. We’re blessed with the Great Generation because those who remain generally personify positive and productive choice. Think that’s a clue?

Purpose is a matter of the heart.

Explore your heart’s condition and you’ll more likely embrace the depth of your being and discover just how miraculously and wonderfully made you are and can be. You’ll also live a longer, healthier, and more meaningful life. There’s a reason why I autograph my books with “Be On-Purpose!” I want to remind you to be who you truly are and the best version of you possible.

Give yourself the gift of a joyful life by rejecting your old excuses and choose to be on-purpose.

Update: This On-Purpose Minute originally aired in March of 2011.

At that time I did start working out with Anne on the stadium steps at our local high school and got back into great shape. The point is that while age and aging is a reality—if we’re using age as an excuse—we must stop and take a hard look whether we’re painting with too broad of a brush. Stop using age, any age, as an excuse and be real about what’s really going on.

Update 2: Anne was home recently and invited me to go run the stadium steps. Game on! It had been some time, but I did 2 sets of stadium steps, felt my leg burns, and discovered what I already knew: I still have it … but not nearly as much of it! : ) I need to get back in better shape.

What Is In Your September Plan?

August 17, 2017 By kwmccarthy


(This video mentions the year 2010. No matter the year, having a September plan is good for your business.)

Summer is almost over.

Many of us are just returning from vacation and others are just getting ready to close out the summer by heading on vacation. We’re executing on our family and personal plans put in place some months ago. Don’t you just love it when a plan comes together?

Northern hemisphere is highlighted in yellow a...Image via Wikipedia

September in the Northern Hemisphere provides a restart of sorts.

It isn’t like New Year’s Day, but in a sense it can function much like it because it gives us the opportunity to finish the year strong. September is a time to reboot the business.

From now until New Year’s Eve is a great stretch to really make strides in your career or business.

But you need a plan. So let’s talk about a September Plan.

With just a couple of weeks left in August, let’s get our heads ahead of the game and start making plans today for September through the remainder of the year.

  • What do you want to accomplish?
  • Who do you need to see?
  • What decision do you need to make?

Plan now and you’ll hit September in full stride and have the momentum to carry you through the fall and into the first days of winter.

How’s Your Trust Account?

July 18, 2017 By kwmccarthy

In polite company, we’re told not to discuss religion, sex, or money. So today, I’m not discussing sex!

God is a very loaded term these days so please let me add an inclusive caveat to the Minute and my use of God.

God is being used in the broadest possible terms without affiliation to a particular denomination, faith, or point of view. I’m using God as inclusive of your worldview even if you’re an agnostic.

You may call God Nature, The Life Force, The Trinity, Jesus, Abba, Spirit, Jehovah, The Big Bang, or some other point of origin for the planet and our lives on it. In other words, unless you are a hard core atheist, don’t be offended.

Trust, not God, is the focus of the OP Minute. If you are searching for purpose, then you can’t avoid the spiritual nature of your quest and the need to trust that something bigger than you exists. Sure it raises important questions that profoundly affect our lives and color our worldview.

Do This: Grab a piece of paper and invest 60 seconds to jot down your answers to these questions:

  • Can you trust?
  • Where is your trust placed?
  • Where has your trust been violated? What did you learn?
  • Who do you trust … why?
  • How do you find trust in the midst of the swirl of current world events?
  • Without trust, can you ever find rest or peace?

God (broadly referenced remember) is bigger than we are. God is present today and around tomorrow. Long after we die, God exists. God is humbling and continuous. There’s something undeniably bigger than us, and God is a widely accepted term for that something.

When I go to the ocean, I often think of the sound of the waves crashing on the beach as the heartbeat of God. We can close our ears, minds, and hearts to the presence of God, but we can’t stop the waves from beating the shores. And we can’t stop those waves from pulsing on our hearts.

Trust, then, is a coming to terms with the world and your place in it.

Money, while nice to have, is a store of value but a counterfeit store of trust. If you’ll accept my premise about money, then where do you place your trust? Repeat this cycle of asking yourself where is the basis of your trust.

Honest repetition of the cycle eventually peels back the layers of empty stores to reveal God. Yet God is more concept than concrete. It defies logic to trust a mere concept. Yet, the mystery of God’s presence for as long as you can remember becomes undeniable. Something is there that our minds alone can’t grasp. And now we’re being asked to trust it more than we do when driving through an intersection with a green light. Weird, huh? Wonderful, yes!

That source of it all is why “In God We Trust” is such an important reminder of what matters most even as we wisely earn, save, and invest money.

Be On-Purpose!
Kevin

What Is Your Cost of Poor Direction and Communication?

July 13, 2017 By kwmccarthy

At a client management roundtable I facilitated, the participants emphasized the lack of direction and communication. Their sentiments were echoed and validated by an employee survey. When asked to perform a financial assessment on the cost of poor communication and direction, within two minutes these leaders had calculated over $12 million in costs or 25% of the company’s gross revenues.

Is this high cost an exaggeration? Not at all. Their experience is typical.

Through the years I’ve invited clients to assess the cost of being off-purpose. Consistently, it is a breathtaking percentage of revenues. Here’s why: every line item on the financial statements is affected. The effect, however, is mostly indirect so the true cost is out of sight on the typical performance metrics.

Broadly insufficient direction and communication reflect on the top leaders. Experience tells me it isn’t that the top leaders won’t direct or communicate, it is that they don’t know what to communicate.

Direction and communication are deep strategic matters residing in the office of the CEO and C-suite.

Purpose, vision, missions, and values form the basis of core strategy that informs the business plan. Generalities instead of strategic clarity muddy direction and communication. When the leadership and management team are fuzzy, then the supervisory and frontline people are left guessing what to do.

Interestingly, those who “guess” better than most, get promoted. They imagine being in management will give them the opportunity to manage better than they were managed. In fact, they soon discover they’re just closer to the source of the problem and are even more exposed to the risks of managing through the mud. This can lead to a feeling of being squeezed between upper management and frontline workers.

On one hand, one wants to be loyal to their employer; yet, on the other hand, it is really hard to defend dumb policies and procedures with no basis of strategy or logic. In top management’s defense (to some degree), it is a fine line to walk between leading and managing versus dictating and micromanaging.

If you are the CEO, figure out your strategy and direction and commit yourself and your team to being true to it. Sell it consistently with great internal communication and reward right behaviors.

One of the great movie lines of all time comes from the movie Cool Hand Luke starring Paul Newman. The chain gang prison captain says to Luke after rendering a whipping on him, “What we’ve got here is … failure to communicate.” Watch Video.

Indeed, we do have … failure to communicate. Imagine being in my shoes and seeing huge gains and savings to be had in a business, yet the leader is out of the comfort of his or her experience or they assume they are communicating.

Expecting others to be mind readers is frustrating for everyone.

Purpose is the beginning of clarity in life and business. It pays big dividends to be on-purpose.

 

 

Independence Day: Set Your Resolve

July 4, 2017 By kwmccarthy

On this remarkable anniversary, please read or watch this reading of The Declaration of Independence.

Read the Text

Resolve is the determination not to dissolve.

Over the years I have used as an illustration for the difference between purpose, vision, mission, and values the example of President Kennedy’s statement in the early 1960s: “By the end of this decade we will place a man on the moon and return him safely.”

What was it he gave us? He stated a vision and a value.

The vision was a man on the moon. The value was the sanctity of one human life.

It was not enough to walk the moon; the man had to return safely. The mission culminated in Apollo 11 on July 20, 1969 when man did walk on the moon and a few days later the astronauts returned safely to earth.

But what was the purpose?

The typical guesses are about Sputnik and the Space Race with the Russians. In fact, the purpose rests within Mr. Jefferson’s Declaration of Independence: Pursuing Happiness.

Mr. Jefferson capitalized the word “Happiness” to honor and emphasize it as a proper noun with more than a casual definition, as he did Life and Liberty. Happiness was not a moment in time; it was a way of life intentionally woven by the signers into the very fabric of the soul of the US Citizen. It was a sense that comes from

  • doing what is right
  • redressing wrongs
  • having resolve instead of dissolve

For most of us the tough times lead us to dissolve in self-doubt or a sense that we are on the wrong path because others disagree with us or it is not the popular notion. In essence, we dash our dreams and start all over.

Do we have such little opinion of the “Creator who endowed us” that we call into question our opinion? Do we so disdain ourselves that we drag down those who have resolve to make our point?

My hope is that more than a few of us embrace the opportunity to better set our resolve—to understand and to articulate our purpose, vision, mission, and values endowed by the Creator.

If we should all come to a deeper sense of our place in life, history, and the future, then each us will have the resolve to live our lives on-purpose and to know that our time on this planet did make a difference.

And, yes, we will then be living in the On-Purpose PlanetTM.

Have You Had Your Profit Epiphany?

June 22, 2017 By kwmccarthy

Profit-making has a bad rap.

Too often we associate profit with greed.

Truth be told, greed is an attitude of the heart that is often revealed in business but isn’t inherent to being in business.

If your heart’s desire is to truly be of service to others, then greed is likely not going to be your problem. Your challenge is just the opposite—you run so far from the appearances of greed that you overdeliver and undercharge so often that your business is hanging by a thread. Check your mindset and see if I’m right!

This On-Purpose Business Minute may be just the message you need to hear to awaken you that it isn’t your marketing, sales force, or operations that needs the adjustment—it is your internal posture about profits in need of repair. 

 

Creating Customer Service Excellence?

June 8, 2017 By kwmccarthy

Customer service is first an attitude before it is a behavior. Too often we focus on creating excellent customer service skills but we neglect the well-being and perspective of the person delivering it. How a customer is treated makes all the difference to their impression, experience, and promotion—yes, promotion—of your business.

Treat your customers right—first, because it is the right thing to do in a civil society. Second, treat them right because it is really smart business.

Do you have a concerted effort to improve the customer experience? If not, why not?

Customer service would appear to rest mostly on the shoulders of the front-line person interacting with the customer.

But does it really? Long before the customer relationship begins the top leaders of the organization hire the employees, set the standards, make investments, train managers, and create training programs.

The front-line employee is an easy target when things go wrong with customer service complaints. Admittedly, the front-line person does have a high responsibility. The fact is customer service improvement is a joint effort unified and girded by the strength of personal leadership across the entire team.

If your customer service levels have plateaued below your standards, then consider that you might have a systemic problem rather than a people challenge. Look to your business strategy, departmental cooperation, hiring, technology, training, or any number of issues under the purview of the “Customer Service” department.

Customer service skills training may provide a quick fix, but it is rarely a long-term improvement in the customer experience.

Watch this On-Purpose Minute, “Do Good Manners Matter?” about the importance of manners and the Ritz-Carlton approach to serving “ladies and gentlemen.” Having recently stayed at the Ritz-Carlton in Buckhead, GA I can tell you that this approach remains alive and well.

How On-Purpose Partners can help you

If you lead the company, you may need an assessment and recommendation to shift your corporate culture toward customer service excellence. We also offer one-on-one executive coaching as well as training and development programs designed to help your team members become TOP Performers and excellent in their customer service. Email us to arrange an appointment.

How Do You Get the Job of Your Life?

May 9, 2017 By kwmccarthy

Note: This On-Purpose Minute first posted on Nov. 27, 2009, and remains relevant today to finding meaningful work.

This On-Purpose® Minute is geared toward helping you find meaningful work where you can be real, prosper, and make a difference regardless of your employment situation. For coaches, consultants, and solo owners — with some translation — what you learn here is also true for finding meaningful “client work.”

Recently, a corporate recruiter I met shared that for every job her company posts there are 300 applicants. In the face of such competition, how does one sparkle like a diamond?

It breaks my heart when I see job seekers playing the numbers game of firing out resumes and job posting on bulletin boards for any job opening there is. While I agree that any income is better than no income, they are playing a very low percentage game that far too often produces a less than desirable Business like tennisoutcome for everyone involved. It is a poor investment of their time.

In this On-Purpose Minute, this “backward” approach is illustrated with the tennis balls as 3–2–1. Conforming oneself to fit the job may be an applicant’s sincere and hopeful effort, but it is generally an un-strategic and unproductive activity.

Chasing a paycheck and benefits while ignoring who you are, sells everyone short—especially you. It is likely you’ll too soon find yourself on the job turnover cycle unhappy, defensive, and shrinking in your role. The effect is a depreciation of who you are and a growing loss of confidence.

Instead, the 1–2–3 strategic plan builds upon the On-Purpose® Approach by beginning with your purpose (who you are and becoming) and then adds searching for the best places or opportunities for expression. Rather than a job, you’re looking for a position. A position is a proper fit, a launching pad, and a meaningful place where you can make a difference.

Yes, in searching for a position, it is demanding to have to think through who you are and what truly matters. It is even more demanding to do the research on employers where you are a better fit. And just because you’ve found what appears to be a great fit doesn’t necessarily mean you’ll get hired. Admittedly, because of our investment in researching the company and position, the rejection stings all the more.

Despite all these hurdles and emotional risks, you’ll gain a lot. You’ll learn more about yourself and how to market and position yourself for a higher probability of success. You are more likely to make a positive impression and build a relationship that just might open the door to your next opportunity. Of course, the ultimate reward is finding a position where you are valued and expanding into your promise and possibilities. The effect is an appreciation of who you are.

If you must play this numbers game, don’t do it exclusively. Know who you are and target your search to your heart’s desire, your head’s understanding and vision, and your skill set.

Need some help sorting it all out? Check out MyWork-ONPURPOSE.com.

Here are some tips for positioning yourself for your next best employment situation:

  1. Know your 2-word purpose. Go to www.ONPURPOSE.me and in just a few minutes you’ll know your life purpose.
  2. To find the “job” of your life, your first job is your life. Be a personal leader of your life. Take responsibility for your attitude, appearance, and presentation. Have you written your personal purpose, vision, mission, and values? Given age appropriateness, do you really know who you are?
  3. Think in terms of how best you can help the employer accomplish their goals. For example, figure out ways that you can help your potential employer to: make or save money, grow sales, create a better working environment, improve customer service, or innovate.
  4. Use the Think Inc! mindset (read The On-Purpose Business Person). In other words, approach the open position as if it was a business, not a job. And you are the president of the business. For example, if you were applying to be a receptionist for a company, pretend that you are a “receptionist consultant” who comes in and looks for ways to improve the performance of the job so the company and people around you are benefited.
  5. Add value to the relationship. If in your research, you’ve found a potential employer that offers acceptable pay and benefits, then take the focus off of what you can get from the job and immediately look for ways where you can make a difference on the job. Oddly, this means you’re going into the process asking most of the questions instead of answering them. Uncover where you fit and can contribute.
  6. Have your LinkedIn profile up to date and written in such a way that it is a marketing piece, not a resume. Have a friend who actually hires lots of people review it and take their candid feedback about what works and doesn’t.
  7. When you find a target employer, research them. Go online and read their strategic statements of purpose, vision, mission, and/or values. Dig into their culture. Scan the Annual Report. Understand their strategic initiatives. Find the names of people who work in areas of your interest paying particular attention to VPs and Directors. Research their industry. Understand trends, jargon, terms, and what the hot topics are. Be knowledgeable, but don’t try to fake expertise or pretend you know more than you do.
  8. Leverage your social media connections like LinkedIn to find people who work in your target company. Don’t call or connect with them about needing a job. Instead, pick up the phone and say something like, “Can you offer me some insight about your company?” Listen for them to say yes or ask how. Then say, “I’m considering coming to work for your company. I want to know what kind of place it is to work for before I go any further with my position search.” Have a couple of company-specific questions to ask and then listen. For example, “Your annual report says you’re expanding your XYZ product lines into the ABC market. If you’re free to discuss it, what are the opportunities and challenges associated with this strategic move?” Another question: “Your online career center says your company offers ample training and upward mobility; please share with me, what has been your experience?” Create a sincere relationship, not a ploy to ask for a job. In fact, don’t ask for a job. Respectfully and politely ask for insight, guidance. If you make a great impression, you might have an internal champion. Close the call by asking for permission to call back again if you have more questions.
  9. Be bold, not brazen. Once you’ve determined through your research that you can truly add value to the company, then go in with confidence versus your hat in your hand desperate and begging for a job. Confidence matters. In your preparation, you’ve figured out how you can make a difference in their area of interest. Therefore, ask hard questions to confirm or adjust your understanding of your positioning.
  10. Express your sincere interest in the position backed up with genuine reasons why you fit their culture and strategy plus how you can contribute. For the receptionist example, “I’m very interested in the receptionist position because I can already see ways that I can organize and streamline the flow of people and information that comes in and out of the company front door. Meeting new people is something I love to do and just sitting in the lobby I could see the interesting mix of people who come to the business.”
  11. Have fun. Researching and learning about companies via their public and private personas is interesting. Remember there are no perfect companies so you’ll learn the good and the bad. Your knowledge is power.

So let me know how your “job search” goes.

Be On-Purpose!

Kevin

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