Why do I exist? It’s a universal question asked by every person and organization?
Kevin W. McCarthy has invested decades of his life answering this philosophical question with practical application. It starts with knowing your purpose in life.
A mere sense of purpose falls far too short from the monumental power of knowing your purpose in 2-words. An empty life becomes flooded with meaning. A good life becomes a great life. Stop paying the high price of being confused about purpose and how to give it potent expression.
Kevin W. McCarthy is the world’s leading innovator and authority about clarity of purpose and, more importantly, powerfully putting purpose to work, or being on-purpose.
Kevin is a classically educated leader with an undergraduate degree in business and economics from Lehigh University and an MBA from The Darden School on the grounds of the University of Virginia. He’s the Chief Leadership Officer of On-Purpose Partners, a business strategy advisory firm serving CEOs and CLOs based in Winter Park, FL. He founded the firm in 1983.
Those are the raw facts about Kevin. Now let’s meet the real Kevin—the person, the entrepreneur, and the business owner for over five decades. His first sweet taste of a business start-up was in elementary school selling penny candy at a 500% markup to his classmates on the school bus. Not only did he feed his sweet tooth, it enriched his dentist’s practice at his parents’ expense.
Years later … as a “much older and wiser” 8th-grade class president at Shady Side Academy in Pittsburgh, Kevin successfully negotiated for his class to obtain the first ever Coca-Cola fountain concession in the Middle School lunch room. Kevin says, “The proceeds from that venture funded our class parties through senior high without having to collect class dues. Being elected class president every year thereafter, in my senior yearbook the editors nicknamed me “The Resident President.”
Fast forward past the earlier adult years when Kevin was a USPTA teaching tennis professional, a greeting card publisher, and a commercial real estate developer. Since the late 1980s, Kevin has likely directly or indirectly influenced your life and work through his visionary thinking and writing in the field of business leadership. The conversation he started about purpose and being on-purpose only grows in relevance today. The On-Purpose® Approach is the gold standard in the fields of personal and organizational leadership. Decades later, his contributions remain on the leading edge of personal development and business leadership strategy and practice.
- If you talk about knowing your purpose or starting your business with your why, then you can thank Kevin’s bestselling book series The On-Purpose Person (1992, 2009) and The On-Purpose Business Person (1998, 2013).
- Do you use stories to communicate your business story? In 2002, Kevin launched Strategic Story Studios with a new business partner who previously ran Disney’s Yellow Shoes internal marketing agency. Thanks to their seminars and consulting, business leaders learned to leverage the power of strategic stories to better reach their team members and customers. The company motto was, “Facts inform. Stories transform.™”
What’s next for this innovator of all thing purpose?
Chief Leadership Officer is Kevin’s newest book. Yet again, Kevin is peering into the future with clear thinking and simple methods. The premise is simple: CEOs are increasingly obsolete and will be replaced in the coming years by CLOs. Let the business reformation begin!
Find Your Purpose in Life at ONPURPOSE.me, an ingeniously fast and forever meaningful online exercise that involves an investment of $9 and 3-minutes of your time to add forever clarity to your life about who you are and why you exist. Your search is over!
Connect with Kevin on social media
Gateway to all things On-Purpose: www.on-purpose.com