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The Professor of On-Purpose

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Whole New Mind

Drive By Daniel Pink

June 9, 2010 By kwmccarthy

I've been a fan of Daniel Pink's since I first read A Whole New Mind.  I've been reading through his latest book, Drive when this YouTube video came across my computer screen.  

In the late 1980s when I pioneered the On-Purpose approach I felt the truth of what was wrong with the current thinking in personal and corporate leadership.  At the time, I knew the concepts were ahead of their time.  In The On-Purpose Business I predict the Age of Purpose and Meaning following the Knowledge Age. 

Patiently, I've waited, watched, and worked.  So here I am 20 plus years later.  Along the way Jim Collins' books, Built to Last and Good to Great, validated the principles of On-Purpose with extensive research far beyond my resources and experience. 

Now comes Daniel Pink to share the importance of purpose in organizations.  I love it!  Society is catching up but still not quite there.  As important as purpose is, it isn't as important as being On-Purpose.   On-Purpose is the moment-to-moment alignments of living out the defined purpose.

With this caveat, I just love this video featuring Daniel Pink.  The more we get the word out about purpose and being on-purpose, the sooner the world gets to a healthier and more whole place.  

Please share your comments on this video or any other thoughts.

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