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Kevin W. McCarthy

The Professor of On-Purpose

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mission

What Is A Vision?

July 24, 2018 By kwmccarthy

Vision is a gift to look into the future with a creative clarity and belief that what isn’t will one day become.

Vision comes in many forms and manners. Vision is larger, much larger, than a goal. According to The Book of Proverbs, vision is what prevents us from perishing. Vision is personal, yet it can be shared and can engage a group to greater heights.

What's Your Vision? Vision is a gift to look into the future with a creative clarity and beliefe that what isn't will one day become. Lump of clay resting on drawing of a light bulb.Vision is the second of four key strategic concepts for better leading one’s life, family, and/or organization. In context and order, here are these what I call “deep strategy” concepts: Purpose, Vision, Mission, and Values.

If you’re asking about vision, then you are likely in the midst of seeking a deeper understanding or clarity related to direction. Vision answers one of The Great Questions: Where am I going?

What is a vision, really?

If you’re confused as you read books or surf the web, then you’ll only be more confused. Sadly, there is no standard accepted definition for vision or its related strategic concepts of purpose and mission. We’re doing life and business in a Tower of Babel world. Our language is confused around these vital concepts. By casually comingling and using them synonymously, all of society pays the price for the confusion and poor communication.

Businesses are big about stating their visions.

Many a business person will tout their vision with flair and enthusiasm. Bravo Business Person! But wait, there’s more.

  • Vision without purpose is just a costly distraction.
  • Vision without missions and plans is just wishful thinking.

Purpose, vision, and missions need values to govern them toward the common good.

In the absence of standards, for over three decades, I’ve led the charge to fill the void by offering a standard in The On-Purpose Person and The On-Purpose Business Person. Meet The On-Purpose Pal—a cartoonish character who provides aTOP Pal 2013 copyright simple sense of how purpose, vision, mission, and values are different, yet connected.

There’s much to learn about purpose, vision, missions, and values.

This post isn’t the forum, but let me give you one way to better understand what you’re wanting to know. Answer the following “Who am I?” questions and you’re on the road to what you’re really after—a life of meaning and purpose with a clear identity, direction, plan mixed with strong confidence, and hope for the future.

  • Purpose: Why am I here?
  • Vision: Where am I going?
  • Mission: How will I get there?
  • Values: What’s important along the way?

Answered these questions? You’re well on your way to being an on-purpose person in creation.

Story: Trusting One’s Vision

Vision can be cooped up inside us longing to escape if we will just dare to express it to the world.

Years ago one of our certified On-Purpose® Professional Coaches was working with a woman who shared a vision for an inner city orchestra. At the time the client was a single mom working two jobs and caring for her two children. Dreaming was a luxury this single mom believed was ill-afforded to her. With some gentle prodding by my associate, the client risked putting words to paper. Her vision began to take form. Cautiously, she began to share her vision.

Remarkable events unfolded within three weeks. At church one Sunday, a local high school principal approached her with this statement: “I heard you are gifted with teaching music.”

“Yes,” was her simple response.

The principal continued, “Over the summer, my high school received funding for an entire orchestra. I have stands, instruments, sheet music, and an acoustically designed studio. But guess what I don’t have? Someone to develop and lead the students. Would you be interested in the position?”

The rest of the story is one that ends happily.

So, what is your vision?

Are you prepared to allow the world to conspire for your benefit? Share your vision in the comments section. Who knows what might happen if you do.

Tip: The On-Purpose Poster provides a more in-depth description in a four-color 11″ x 17″ format suitable for framing. At checkout, let us know if you want your poster personalized and signed.

Are Business Plans Still Relevant?

June 21, 2018 By kwmccarthy

What’s your business plan?

What? Don’t have one? Don’t put it off much longer!

With the ever-increasing speed of business, can business plans keep pace? In this On-Purpose Business Minute, let’s explore the shift in the nature and the need of business plans.

We’re in an era of people and speed—two generally opposing forces.

Most of us don’t embrace change readily or easily. This resistance slows down the speed of the organization and growth that is so sought by the organizational leadership and demanded by the marketplace. By embracing this basic understanding of human nature and the inherent conflict you’ll be wiser and smarter about what to do.

Armed with this insight about the change–speed challenge, the logical question is What to do about the need for speed and change.

  • First, accept it.
  • Second, manage it by going to the deep strategy—purpose, vision, mission, and values. These “clinical” understandings of the corporate culture need to be communicated via strategic stories that infuse and educate the team about why what they’re doing makes a difference. In other words, resistance to change falls by the wayside when the opportunity before us is contribution to a greater good. In fact, we get anxious (in a good way) and excited to see it come about. Now speed is what the team wants.
  • Third, make the connection between a traditional business plan and the purpose of your organization.

Much is written these days about corporate culture.

  • But what is it really?
  • How is it shaped?
  • What needs to happen to create and sustain it?

Deep strategy is the start in the form of an elegant business plan.

If you are a start-up or small business with ambition, then get ahead of the curve today by planning your corporate culture. If you’re leading a larger organization, then you can truly get big gains by going deep. It is more complicated the larger the business, but it is all manageable.

Do you have the “deep strategy” strength and clarity in place to engage and inspire your team so they’ll advance and accelerate the organizational goal?

Need help? Contact me.

Are You In The Midst Of A Tough Shift? (part 3)

April 24, 2018 By kwmccarthy

(This video was originally recorded on Valentine’s Day. Every day should engage your heart.)

Purpose is a matter of the heart!

Far too often we tend to think of the heart as a weak or soft place subject to vulnerability. Nothing is further from the truth. We’re most at risk when we don’t know the depth of our heart or who we are.

Your 2-word purpose statement is an expression of your heart that gives your head a way to use, remember, and engage the true strength of who you are. Not knowing your heart is a disadvantage avoidable only by you.

Would you like help in discovering your 2-word Personal Purpose Statement?

Go to ONPURPOSE.me. ONPURPOSE.me logoThis online app will guide you through a process of selecting a purpose statement, plus you’ll receive a 10-email course that’s practical to being on-purpose. The limited-time reduced launch price is currently available.

The graphic I’m using to illustration the heart and head relationship is called The On-Purpose Pal. He’s introduced in The On-Purpose Business Person and has advanced to a big part of all things On-Purpose. The “OP Pal” graces The On-Purpose Poster that clarifies the language of leadership: Purpose, Vision, Missions, and Values.

Are You Thinking of Starting a Business?

November 30, 2017 By kwmccarthy

 

Economic tough times, job loss, greater expression, or the chance to be your own boss are just some of the reasons people start a business. The barriers to entry are relatively low and the opportunities for success often appear high.

The hurdles to success, however, are hidden at the start but invariably emerge. Be aware of what lies ahead and you increase your odds of winning.

Looking for some help with either starting or running your business?

On-Purpose Partners provides business advisory services. Our clients and customers have spanned from Founders and CEOs of Fortune 500 companies to wannabe entrepreneurs.

If your business is less than $2 million in sales, you can hire me to help you with our On-Purpose Executive Coaching.

Can’t afford much?

  • The On-Purpose Business Person is available in softcover or Kindle e-book.
  • The Service Model is an inexpensive tool to help you plan your business, anticipate what’s coming, and understand the relationships of one level of the business to the next. Order one, just one, because you can print more from the PDF.

Here’s the bottom line for your business start-up (or ongoing venture): invest the time to articulate your purpose, vision, missions, and values.

Until you know

  • who you are
  • why you are here
  • where you are going
  • and what’s important

you’re really at a major and costly strategic disadvantage.

When it comes to your small business start-up or ongoing enterprise, give yourself every advantage by being on-purpose.

 

Why Is Life So Hard?

October 10, 2017 By kwmccarthy

In this On-Purpose Minute we’re exploring one of the greatest hidden impediments to living a better life: confused language, in general, and—specifically—the words of strategy and planning. Purpose, vision, and mission are used synonymously though they are not the same. Each has a unique quality, capacity, and meaning.

Each strategic term of Purpose, Vision, Mission, and Values answers a TOP Pal 2014 w copyrightspecific question and speaks to a distinct aspect of personal and organizational strategy.

Purpose: Why do I exist? (Being: Identity and worth)

Vision: Where am I going? (Seeing: Direction and dreams)

Mission: What do I do? (Doing: Planning and action)

Values: What is important? (Choosing: Decisions and importance)

On-Purpose, therefore, is when your heart, head, and hands are aligned and integrated with the highest values.

On-Purpose® is both a process and state of being strategically integrated while giving practical expression to who you truly are. You prosper others and yourself—it’s a win–win. As a result, you can’t help but make a difference.

Too many of us live our lives desperately seeking “to make a difference.” It is a noble aspiration, but a misguided approach. When the focus is the result and not the cause, then we’re almost sure to get distracted and detoured.

Instead, focus on becoming the personal leader of your life.

Know who you are—really.

  • Write your 2-word purpose statement.
  • Invest the time to clarify your vision and missions.
  • Specify your values—the boundaries and guidelines of your life that matter most to your overall health and well-being.

Need help? Explore The On-Purpose Shop for books, tools, coaching, and more.

Decay and destruction are easier than growth and construction. Being on-purpose is work … but consider the alternative. And that, dear reader, is why life is so hard.

Rock-paper-scissors chartRock–paper–scissors chart (Photo credit: Wikipedia)

When there isn’t agreement on the definitions of Purpose, Vision, Missions, and Values—but plans are made with them—then those plans are confused. Confused plans result in under-performance. Under-performance calls for a review and update of the plans. Rock–Paper–Scissors!

Can a good old game of Rock–Paper–Scissors help you to unlock the difficulties of your life?

Yes!

  • Rock breaks scissors.
  • Scissors cut paper.
  • Paper covers rock.

We know the rules and the game.

The problem isn’t the process, tools, or sincerity of the people. The problem is outside of the system. The terms of leadership and strategy are confused so the entire “game” is rigged against you to almost always fall short.

Have you ever asked yourself, Why am I so frustrated and overwhelmed? Do you think you’re crazy or something is wrong with you?

If you’re crazy, then you don’t know you’re crazy. If you think you’re crazy, then you’re sane enough to know you’re not going mad. All this, therefore, means you aren’t crazy—just stressed, worn, and detoured from the life of your dreams but not the life of your reality.

When the world within us is confused, directionless, and searching, to assume the world outside of us is going to magically provide what we’re looking for is stepping on the unhealthy path of voluntary victimhood.

To make sense of the world about you, make sense of your life.

Start with consistent definitions of purpose, vision, missions, and values. Then, answer the questions above. The On-Purpose Person provides the method and steps to lead your life on-purpose.

Are You A Leader?

August 13, 2013 By kwmccarthy

 

I mentor a number of people. One of the most heartbreaking aspectTOPLEX Logos of this work is to see people's leadership blinders. There are many ways of "acquiring" these blinders that needlessly bury and blind their leadership potential. 

I've been gifted with eyes to see into the hearts of people and to have an inherent sense of their leadership potential. Frankly, this gift has a heartbreaking downside as I see people who cower from knowing who they really are and settle for less in this one lifetime. 

I understand that it takes courage to find one's voice in the world. May I help you?

What Happened To Us? Was it a mentor or parent who failed to recognize your potential and polish the genius of your spirit? Perhaps it was abuse at the hands of a tyrant who pushed you down in order to build up himself or herself? Or is it simply the fear of being known and choosing to play life too safely? The reasons are many, yet the results are the same—being off-purpose and suffering the costs of being less than who we were intended to be and become.

Are you ready to reject mediocrity and begin majoring in your life? May I be your mentor for six weeks through The On-Purpose Leader Experience? Join other on-purpose persons as we go deep into the heart of being a leader to the spirit of who you are. This breakthrough Experience is hard to grasp on the front end, yet, I promise, you will not regret participating in it.

Each week of six, we delve into the On-Purpose Process in a fun, yet meaningful and respectful manner to help you get to the essence of who you are and how you can become a more confident, strong, and faithful leader of your life.

Click here for more information about The On-Purpose Leader Experience.

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The On-Purpose® Pal

September 15, 2012 By kwmccarthy


Meet The On-Purpose® Pal! He’s here to help you better differentiate purpose, vision, mission, and values.

Regardless of whether you are writing a purpose, vision, or mission statement(s) for your life or your business, having a clear understanding of each of these essential words and related concepts is likely the difference between being just good or truly great.

Life begins at your purpose. It is the heart of your heart. When your heart, head, and hands are aligned (in that order) within your values, then you are on-purpose. There is an order and relationship here that provides structural integrity.

Confusion around the very meaning of these words creates a muddled strategy. Unclear thinking undermines confidence and performance.

Yet few people or organizations really give the meaning of these core words of strategy a passing thought. What a costly mistake!

In organizations, imagine the bewilderment when each word carries different meaning to each person. Is it any wonder why a team can’t get on the same page?

By the way, on the personal side, you are not a purpose-driven person. You are a called person. Called by your purpose which is inherent to who you are. Think of purpose as your spiritual DNA. It just is! Therefore, your purpose is not dependent upon externals for value or validation. Are you getting a sense for the internal strength found in knowing your 2-word purpose statement?

Your natural desire to make a difference is really your purpose wanting to come into expression. This longing of the heart works to inform your mind and move you into action so your purpose comes to fruition. Your values guide your course for right and wrong while you are being and doing life (or work).

Attaching each strategic word/concept to a tangible body part makes the words take on a visceral and very real power. Regardless of whether your heart longs, breaks or sings, what’s happening is a meaningful matter. That’s because purpose lives at the heart of the heart. It is at the core of your identity.

If your head hurts, chances are you’re confused and conflicted and don’t have a clear vision for where you are headed. When you don’t know what to do, your mission is messed up. When your stomach turns, then your values are being compromised. Your body is talking if you’re listening. Pay attention!

“What should I do with my life?” Here is a mission or hands and feet question seeking an actionable answer. It is actually a surface question, however. Dig a bit deeper and the odds are high you may have a vision and/or purpose matter that precedes the mission question.

Values are essential governors of right and wrong. Violate your values and you gag and your stomach turns. This gut reaction is your body telling you you’ve made a bad decision.

Purpose, vision, mission, and values are meant to provide inner strength from above. Yet the incorrect use of these words rots the root of our growth and results in the challenges of modern life. Align your heart, head, and hands (and feet) within your highest values and you are On-Purpose! Get these concepts clearly articulated and you have given yourself a huge strategic advantage in life, business, or other endeavors.

Want to learn more? Click each cover to buy the book.

 

 

What Might You Miss?

May 25, 2010 By kwmccarthy

For the longest time you've promised yourself you would work the
process in The On-Purpose Person, right?  But you haven't!  Today you make good to yourself on your promise.

Join me for The On-Purpose Leader, a six-week
experience in being on-purpose that can transform your life.  Here's your
chance to do right by yourself.  You will:

  • Clarify and organize your life around what matters most
  • Write your statements of purpose, vision, missions, and values
  • Gather, mix, and mingle with other On-Purpose Persons
  • Gain membership to a 24/7 private web group supporting your journey
  • Ask questions of Kevin on conference calls and in forums and
    discussion groups
  • Have a workbook with everything you need to work the process

Register
Here For Session One.
  It is free and no credit card is
required for registration.   You will need to be registered in order to
get passwords emailed to you for both the live session and the replay. 

Enroll today in the full six-week experience and take advantage of the early bird savings (use code: EARLYBIRD28).  Enroll with a friend and your investment is $1.80 each per day!  Click on Enroll
today
, 
scroll down, and look for the Companion Special (2 persons for only $150). 

Register
Here For Session One.
  It is free and no credit card is
required for registration.  You will need to be registered in order to
get passwords to both the live session and the replay.

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