direction

Why Is Life So Hard?

October 10, 2017 By kwmccarthy

In this On-Purpose Minute we’re exploring one of the greatest hidden impediments to living a better life: confused language, in general, and—specifically—the words of strategy and planning. Purpose, vision, and mission are used synonymously though they are not the same. Each has a unique quality, capacity, and meaning.

Each strategic term of Purpose, Vision, Mission, and Values answers a specific question and speaks to a distinct aspect of personal and organizational strategy.

Purpose: Why do I exist? (Being: Identity and worth)

Vision: Where am I going? (Seeing: Direction and dreams)

Mission: What do I do? (Doing: Planning and action)

Values: What is important? (Choosing: Decisions and importance)

On-Purpose, therefore, is when your heart, head, and hands are aligned and integrated with the highest values.

On-Purpose^® is both a process and state of being strategically integrated while giving practical expression to who you truly are. You prosper others and yourself—it’s a win–win. As a result, you can’t help but make a difference.

Too many of us live our lives desperately seeking “to make a difference.” It is a noble aspiration, but a misguided approach. When the focus is the result and not the cause, then we’re almost sure to get distracted and detoured.

Instead, focus on becoming the personal leader of your life.

Know who you are—really.

Write your 2-word purpose statement.
Invest the time to clarify your vision and missions.
Specify your values—the boundaries and guidelines of your life that matter most to your overall health and well-being.

Need help? Explore The On-Purpose Shop for books, tools, coaching, and more.

Decay and destruction are easier than growth and construction. Being on-purpose is work … but consider the alternative. And that, dear reader, is why life is so hard.

Rock–paper–scissors chart (Photo credit: Wikipedia)

When there isn’t agreement on the definitions of Purpose, Vision, Missions, and Values—but plans are made with them—then those plans are confused. Confused plans result in under-performance. Under-performance calls for a review and update of the plans. Rock–Paper–Scissors!

Can a good old game of Rock–Paper–Scissors help you to unlock the difficulties of your life?

Yes!

Rock breaks scissors.
Scissors cut paper.
Paper covers rock.

We know the rules and the game.

The problem isn’t the process, tools, or sincerity of the people. The problem is outside of the system. The terms of leadership and strategy are confused so the entire “game” is rigged against you to almost always fall short.

Have you ever asked yourself, Why am I so frustrated and overwhelmed? Do you think you’re crazy or something is wrong with you?

If you’re crazy, then you don’t know you’re crazy. If you think you’re crazy, then you’re sane enough to know you’re not going mad. All this, therefore, means you aren’t crazy—just stressed, worn, and detoured from the life of your dreams but not the life of your reality.

When the world within us is confused, directionless, and searching, to assume the world outside of us is going to magically provide what we’re looking for is stepping on the unhealthy path of voluntary victimhood.

To make sense of the world about you, make sense of your life.

Start with consistent definitions of purpose, vision, missions, and values. Then, answer the questions above. The On-Purpose Person provides the method and steps to lead your life on-purpose.

What Is Your Cost of Poor Direction and Communication?

July 13, 2017 By kwmccarthy

At a client management roundtable I facilitated, the participants emphasized the lack of direction and communication. Their sentiments were echoed and validated by an employee survey. When asked to perform a financial assessment on the cost of poor communication and direction, within two minutes these leaders had calculated over $12 million in costs or 25% of the company’s gross revenues.

Is this high cost an exaggeration? Not at all. Their experience is typical.

Through the years I’ve invited clients to assess the cost of being off-purpose. Consistently, it is a breathtaking percentage of revenues. Here’s why: every line item on the financial statements is affected. The effect, however, is mostly indirect so the true cost is out of sight on the typical performance metrics.

Broadly insufficient direction and communication reflect on the top leaders. Experience tells me it isn’t that the top leaders won’t direct or communicate, it is that they don’t know what to communicate.

Direction and communication are deep strategic matters residing in the office of the CEO and C-suite.

Purpose, vision, missions, and values form the basis of core strategy that informs the business plan. Generalities instead of strategic clarity muddy direction and communication. When the leadership and management team are fuzzy, then the supervisory and frontline people are left guessing what to do.

Interestingly, those who “guess” better than most, get promoted. They imagine being in management will give them the opportunity to manage better than they were managed. In fact, they soon discover they’re just closer to the source of the problem and are even more exposed to the risks of managing through the mud. This can lead to a feeling of being squeezed between upper management and frontline workers.

On one hand, one wants to be loyal to their employer; yet, on the other hand, it is really hard to defend dumb policies and procedures with no basis of strategy or logic. In top management’s defense (to some degree), it is a fine line to walk between leading and managing versus dictating and micromanaging.

If you are the CEO, figure out your strategy and direction and commit yourself and your team to being true to it. Sell it consistently with great internal communication and reward right behaviors.

One of the great movie lines of all time comes from the movie Cool Hand Luke starring Paul Newman. The chain gang prison captain says to Luke after rendering a whipping on him, “What we’ve got here is … failure to communicate.” Watch Video.

Indeed, we do have … failure to communicate. Imagine being in my shoes and seeing huge gains and savings to be had in a business, yet the leader is out of the comfort of his or her experience or they assume they are communicating.

Expecting others to be mind readers is frustrating for everyone.

Purpose is the beginning of clarity in life and business. It pays big dividends to be on-purpose.

What’s My Next Step?

February 10, 2009 By kwmccarthy

You’ve read The On-Purpose Person and have realized the benefits of living your life on-purpose. Now you want to go back through the steps of the man and begin applying this life transforming process to your life. Here’s exactly what you need!

Check out Discovery: Beginning On-Purpose.
In this guidebook, you will learn to:

Capture in writing the desires of your heart
Create order and clarity out of confusion
Cut through your mental clutter and fog
Determine what truly matters the most
Set a new and positive direction
Gain a greater sense of who you are
Figure out what you should do
Learn to manage your time so it matches your priorities
Begin leading your life on-purpose
Tap more deeply into who you are

Along with instructions, you will get a complete set of Want Lists and Tournaments per Life Account plus prompters. Other forms included are the Main Draw, Reverse Tournaments per Life Account, Ideal On-Purpose^® Day, and Give List and Tournament. This is a great step-by-step guide without necessarily rereading The On-Purpose Person. All of this for only $7 and it is printable.

Not sure if you need this workbook? You can check out a FREE Preview. The Preview gives you a customizable Want List and Tournament Form. Instructions for how to use the form are included. And if you like what you see, there are convenient links to purchase the full product. What have you got to lose?

To get started with your life discovery, Click Here to go to our online bookstore and buy the full version or get the Preview of Discovery: Beginning On-Purpose.

On-Purpose® Radio Interview

September 20, 2008 By kwmccarthy

Listen for free to a 23 minute radio interview (MP3) with Kevin W. McCarthy by James Burkhardt on radio station WORL in Orlando. James asks great questions regarding business matters for small and medium sized companies. Join James and Kevin on Focus Orlando Radio Show as they talk about marketing, people, financing, target audiences, and business growth. Learn how to do business on-purpose.

Recorded on May 10, 2008