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Kevin W. McCarthy

The Professor of On-Purpose

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Business and Economy

Do Good Manners Matter?

November 13, 2018 By kwmccarthy

Ladies and Gentlemen, your manners distinguish you for better or for worse.

Good manners reflect a degree of one’s upbringing, experience, and socioeconomic standing. Good manners, like good grammar in speech, are subtle cultural refinements.

Above all, good manners are voluntary, a choice we make as to how we choose to be and to present ourselves. Ideally, manners come out of a sincere respect and politeness for others as opposed to simply being put on and off to impress others.

A kind soul without proper manners but a sincere graciousness and goodness is far more appealing to me than a formal phony with all the right manners.

Right manners do not always translate into good manners.

Lately, I’ve been pondering both my language and carriage with a measure of concern. Our present culture is so accustomed to using and hearing profanity that we’ve lost our sense of what is truly profane. Gone with the wind are the days when Rhett Butler saying to Scarlett O’Hara, “Frankly, my dear, I don’t give a damn,” was a scandalous controversy for use of profanity.

Merriam-Webster’s online dictionary defines profane as to treat (something sacred) with abuse, irreverence, or contempt. Ouch! I don’t know about you but that isn’t the kind of person I want to be known as being.

Mores change over time and generations.

I get that. Today, however, the liberal and insensitive use of profanity—I mean really profane and derisive language directed at people—is a dangerous objectification of one another. This speaks to a deeper pain or rift in society.

Admittedly, I’m no Puritan as I’m apt to drop cuss words from time to time. When I’m real with myself, I don’t like it when I do it. Cussing is typically lazy, dumbed-down language coming from the lesser me rather than the greater me. It tears me down and, worse, brings others with me—not what we leaders want to do.

Yep, both my manner and manners matter.

I’m working to be the best Kevin I can be. Will you join me in cleaning up your language? When you do, you’re also becoming a better leader of your life by becoming a lady or a gentleman.

As I dream about The On-Purpose Planet, where every person is on-purpose, I imagine a more gracious and kinder world. Being On-Purpose is about looking into one’s own heart as well as the hearts of others. As we search our own hearts and find ourselves wanting, it is only fair that offering such understanding and acceptance of others is not for the outer person but the inner soul. Right manners can be learned.

Harshness of heart, however, speaks to a deeper problem.

Jesus told the crowd that would stone the woman, “Let any one of you who is without sin be the first to throw a stone at her.” That sticks with me. I am too quick to pick up stones. Fortunately, as I age, I’m learning to drop them faster than ever.Humility

The mark of a true leader is a courageously generous spirit who is capable of honoring the worth and dignity of paupers, kings, and everyone in between. Privilege is a gift containing humility that must be opened and embraced. It also helps to send a thank you to those who provided the opportunity.

Be On-Purpose!

Kevin


In this classic (April, 20 2010) On-Purpose Minute, you’ll catch me at the Ritz-Carlton on Grand Cayman Island. After the video watch the quick 270-degree sweep of this beautiful resort. Special thanks to Daniel, the concierge, who suggested where to shoot the video and escorted me there. Truly a gentleman!

On-Purpose Proverb: Humility is knowing oneself relative to God.

Are You Stuck?

August 21, 2018 By kwmccarthy

(This video originally aired as an On-Purpose Business Minute. In rewriting the blog post, however, I decided to make it an On-Purpose Minute—where it seemed most appropriate.)

Being stuck comes upon us gradually until one day we realize it.

At first, a small panic settles in. We know we can’t afford to waste our days.

Yet hours, days, even weeks go by when we’re “busy”

  • shuffling papers
  • staring at bills
  • responding to emails
  • watching the news in a dulled sense of a former, more confident self

A life stuck in a job, in a marriage, or in the midst of a job search is terrifying and depressing at the same time.

What to do?Something Meaningful to Do

My hope is to offer a spark plus the fuel to get you moving again … and, importantly, back to being on-purpose.

How you get going is a personal matter that is frankly unique to you. There are many ways to get unstuck. The best way is the way that works for you. What matters is that you get unstuck!

Six Steps to Un-Sticking a Stuck Life

First, stop blaming yourself, anyone, anything, or any circumstance. The sooner you can Think Inc! or take 100% responsibility for yourself, your mindset, and your condition then the better and sooner you’ll stop living the blues.

I’ve been there several times in my career. Those dark places where I shut the door to life and wallowed over the injustices “done to me.” Except for true tragedy and grief, most “first world problems” are lifestyle afflictions to our preferences rather than our very existence. Perspective helps!

Second, reconcile your part. In every instance where I’ve been wronged or taken advantage of, I played a part. Generally, I made wrong assumptions, didn’t do my due diligence, allowed impulse to overtake my values system, or somehow denied the best of who I am. 

Third, forgive! Admittedly, you may feel wronged or unjustly punished but dwelling on the offenses of the past is chewing up your present. Now you’re the one victimizing yourself! Stop beating up others and yourself. Forgive generously to live positively.

Fourth, be on-purpose! Life is meaningful and conspiring to make you a better person. “Character building moments” are more than an adage. They’re real if we’ll see them for what they are—lessons in leading our lives. Typically the harshest lessons are the most meaningful in the light of time and distance. Start by uncovering your purpose.

Fifth, decide to be joyful. Yes, that’s right, decide to be joyful. It is a decision of the heart unattached to circumstances, people, and conditions. The book Happiness is a Choice spells out the clinical foundations and practical methods for choosing to live “happily ever after.” Joy is happiness of the heart.

Sixth, take small positive steps daily. Writer Joshua Becker provides 12 intentional actions one can take to choose happiness and joy.

Need a bit more inspiration?

Watch this inspiring video from IAmSecond.com featuring Eric Metaxas where he talks about being trapped in a way of life that is fruitful but isn’t working. Listen and watch as he shares how a different point of view of one man and a meaningful dream transformed his life. Eric also speaks of how “blind faith” is bogus. Eric is the author of the NY Times best-selling biography Bonhoeffer: Pastor, Martyr, Prophet, Spy.

 

Are You Doing Business By Design?

January 25, 2018 By kwmccarthy

Most start-up businesses begin with great intentions but are at risk of being haphazardly led with little to no regard for the founder’s spiritWalt Disney Creating Happiness or original intent—even when the founder is still running the business! It is a costly loss of strategic advantage, employee and customer engagement, and business profits!

Some companies get it right and thrive. The Walt Disney Company’s 2-word purpose can be stated as Creating Happiness. They do a great job of living into that purpose.

Susceptibility

Most susceptible to this drifting from the founder’s spirit and intent are large organizations and institutions where work is highly fragmented across divisions and/or countries. Specialization must be paired with a sustainable corporate culture that honors and innovates upon the strengths of its past.

For example, did you know that universities and colleges such as Harvard, Yale, Princeton, and other Ivy League colleges were started as seminaries to train and equip ministers in the Christian faith? Today, these academic bastions of intellectualism and secularization are so far from their founders’ intent that their roots are obscured, if not outright ridiculed.

Candidly, most large businesses have lost a measure of their soul, and so they resort to conveying and communicating corporate values as the “fix” to the deeper loss of authenticity and congruency. When values need to be more codified and communicated than caught, then ethical business problems are predictably on the horizon.

Right behavior can be reinforced, but it can’t be legislated.

Hellegation™

Least susceptible to drift are micro-businesses or one-person entrepreneurs, freelancers, and such—provided they have clarified what matters most. Otherwise, they’re susceptible to the “chasing bright shiny objects syndrome.”

Solo owners face a different challenge, however. Founders of these SOHO (small office, home office) businesses are typically wearing far too many hats and are preoccupied with personally providing production, sales, and customer care. They’re easily caught in a vicious swirl of learning, working, and selling or overwhelmingly stuck in procrastination.

Fortunately, their passion to perform typically enables them to muscle through and deliver on a small scale basis. My term for this is Hellegation™—a condition where the solo owner has no one to delegate work to in order to be freed up to focus on more important matters to the health and well-being of the business, its customers, and society.

Years ago, I had a client who was starting an IT business. He got so lost in his software development, he soon forgot why he started a business. His intent was to help clients, employees, and his family, but he lost sight of the larger picture—becoming buried in the details. His strategic confusion produced a bewildering business design supported by a confused business infrastructure.

In my client’s case, lines of code were the means for creating value and making a contribution. He, however, got caught up in the making of money (financial profit) versus creating a profit for everyone (adding value). The true value of his business wasn’t code or cash but grounded in how his software improved the lives and productivity of his client companies and their customers.

By Design, On-Purpose

It sounds so basic, but the fundamentals of business really don’t change. Ultimately business is about people serving people. As today’s On-Purpose Business Minute encourages: do business by design. Clarity of purpose is your market advantage (or disadvantage if absent!). The difference from company to company is its business style, design, model, and infrastructure in alignment with its purpose, i.e. being on-purpose.

Any kind of plan or business plan for small businesses tends to be scarce. Who has the time to plan? or so the thinking goes. Understandably so because the plans are really not all that appropriate or useful in many businesses (see: What is the Purpose of a Business Plan?). Nonetheless, that doesn’t mean strategy and planning are useless and meaningless. They have a specific and powerful place in a company of any size.

(Special plug: A couple of years ago I met Jim Horan, creator of The One Page Business Plan. Here’s a great planning device for businesses of all sizes. It is, however, especially apropos for solo owners.) I also offer The Service Model as a similar but different way to analyze, build, and design your business. You can purchase instructions and a worksheet at The On-Purpose Shop.

Having a strategic context for building your business matters.

The On-Purpose Business Plan is a 9-minute video providing the essential steps to integrate the business design, plan, model, and infrastructure to reach and serve your customer base. This “map” of what’s needed is too often a missing perspective for those leading organizations. Admittedly, the agenda is full so connecting this many dots seems like busy work. In fact, it is vital business work to the development and growth of your team, culture, and business performance.

Regardless of whether you are an entrepreneur of a one-person show or the CEO of a billion-dollar business, as your business advisor and designer, you don’t call me until there’s a problem in the business that your team or you can’t fix yourselves. Your SWOT Analysis only takes you so far.

Stuck?

Let’s assume that you are competent at delivering your product or service, but the business isn’t growing. That means problems lie in the design of the business or the leadership or both! Conversations and conventional wisdom swirl around business infrastructure, business planning, and the business model, but it is like a fish swimming in water trying to see water—you won’t see it because you’re too close to the matter.

Times like this demand depth, not shallow manipulations of the status quo under the guise of change management. In the strategic depths of an organization, a slight adjustment in understanding, a tiny shift in strategy, or an orientation toward greater alignment ripple powerfully into positive results.

The simple articulation of a 2-word purpose statement is the tiniest of acts—but the most potent of all strategic initiatives.TOPBPerson cover

Tweaking the fundamental design of the business is not for the faint of heart. Eventually, failure to do so will be manifest in every facet of the business … and that’s costly at every line item on the budget. Strategic business design can elevate the business to the next level of performance, profits, and expression of its purpose.

———

The On-Purpose Business Person provides a solid framework for any person at work to learn how to be strategic and to approach their work as a business owner. Click here or on the image to the right to purchase it for $16. It is also available on Kindle for $9.97.

Get The Service Model worksheet here!

Business Building: A “ME” or a “WE” Business?

December 7, 2017 By kwmccarthy

Business building is exciting.

Don’t let the excitement get the better of you. There’s a fork in the road in your business design that is too easily missed or goes unrecognized. The strategic and performance implications are profound.

If you are planning to start up a small business or are already running one, then you have a deep leadership decision about the orientation and attitude of your business as a “ME” business or a “WE” business. This orientation will play a major role in defining your corporate culture as well as the long-term sustainability of your organization—even its viability to be sold.

Here are two basic ways to go about business building:

M.E. = My Ego

or

W.E. = Winning for Everyone

Many professionals’ offices and mom and pop businesses are “ME” businesses simply by default or lack of knowing any better. “ME” businesses may provide adequate customer service, but they are more likely a source of periodic customer service nightmare stories.

Being a business advisor for over three decades, I’ve observed that most ME businesses do not have happy endings for the business owners who are unaware of the “ME or WE” business model. Either the business success is so dependent on the person that there isn’t a viable exit strategy, or the reputation of the business is so poor there’s no goodwill worth buying.

  • The employees are workers doing the owner’s bidding, so in the boss’s absence they’re lost or unable to act independently.
  • Sale of the business is next to impossible, or it will be bought for pennies on the dollar.
  • Family members capable who would be a logical part of the succession planning have long since departed the scene to carve their own way. Or worse, they’re still around as dependents. This latter situation can get ugly fast.

Generally, these ME enterprises close when the dominant or alpha personality departs by either retirement or death. If by chance, the business is sold, the valuations are almost always discounted or only asset-valuations based because the business is so revenue and operationally dependent upon the owner.

However, if you’re unwilling, unable, or just don’t care about the long-term sustainability or saleability of the business, and if you’ve made an informed decision about having a “ME” business, then press into it all the way.

As long as you’re building a ME business by design and you understand the downside and can accept it, then there’s nothing inherently wrong with just shutting the doors when you’re done.

“WE” businesses are looking for win-win outcomes for everyone involved.

Candidly, the “Everyone Profits” mindset is a challenge to design, create, and execute, but done well is far easier to sustain and manage. (Here’s a huge tip: use The On-Purpose Business Plan as a guide.) When the people thrive, the business is more likely to follow suit.

An owner who cares about people infuses that attitude to the employees, who pass it along to the customers, who in turn send their referrals.

The spirit of customer service begins with a decision about whom the business serves. If you’ve never thought about your business orientation as “ME” or “WE,” then invest a few minutes to take a hard look in the mirror. I promise you that you can improve your lifestyle, position, and business performance if you will make a TOPBPerson coverdecision regarding your business orientation and then take it deeply one way or the other.

Don’t stay in the mushy middle. Pick a direction and run to it.

The On-Purpose® Approach is a service concept with “WE” checks and balances. Yes, it is more difficult to design and develop, but it brings a sustainable and durable dimension to the business. If you need help forming or transforming your “WE” business, let us know. We have business advisors who can guide you regardless of the size of your business.

Employee Engagement: How Are Your Three E’s?

October 27, 2016 By kwmccarthy

Peter Drucker, the famous management guru, spoke of doing business with effectiveness and efficiency. Let’s add another “E” to the equation: Engagement, as in “employee” engagement. Learn to assess your career and business using these 3 E’s and you’ll be amazed what might be revealed about your career, team, or business. 

Engagement has more recently come to the forefront of employee discussions by The Gallup Organization. I admit to being a huge fan of their work on Employee Engagement. Twenty years ago, I had the pleasure of partnering with a Gallup leader on a client assignment, and I was roundly impressed. Several years back, I reconnected with their work again through a client’s company. Their books and StrengthsFinder survey are first rate as well.

Jim Harter, Ph.D., author of New York Times bestseller 12: The Elements of Great Managing, talks about the power of Gallup’s 12 questions at this Gallup site.

Team Engagement is one of the primary measures for a Chief Leadership Officer™. If you’re leading a business, then you need to get your head into this topic. Leadership of people is the future — engage with it! Be a CLO

Efficiency. Effectiveness. Engagement

Chapter 7 of Chief Leadership Officer will positively rock your take on employee engagement. Basically, the very use of the term “employee” dooms the engagement effort to failure. An employer-employee relationship is transactional. Whereas, engagement is relational.

Chief Leadership Officer – order your book today!

Is a Startup Business a Smart Career Move?

December 3, 2015 By kwmccarthy

Are you unemployed, underemployed, or just plain finding that your corporate job is slowly sucking the life out of you? Are you gasping with this suffocating sense of being stuck with just enough air to breathe, yet barely enough to thrive? Is some combination of your income, lifestyle, family relationships, and health suffering because of dissatisfaction and frustration with your present work situation?

Start Small. Keep Your Overhead Low. Work Hard. Pray Unceasingly.

Starting a business isn’t just for people with business degrees and experience. Motivation, hard work, and a willingness to learn serve any budding entrepreneur.

Plan ahead for starting your business off right. In time, you’ll ease into the transition. Sometimes it is thrust upon us from necessity. Regardless of whether it is a retirement, layoff, job elimination, or simply what you want to do, starting a business is a smart move.

Here’s my list of 10 compelling reasons for starting a business:

  1. Escape the rat race. Get out of that corporate job and transition to more meaningful and enjoyable work.
  2. Personal expression. A business can be a creative outlet for a hobby or passion.
  3. Independence. Set your own hours, decide who you want to target as your customers, and don’t have a boss.
  4. Retiring to work. Retirement looms in a few years so growing a business represents a smooth transition and new sense of work identity.
  5. I need the income. Your small business may provide extra income to cover the bills for braces, college, and vacations. As it grows it can replace your current salary and become full time.
  6. Tax breaks. A small business is a vehicle for deducting some existing expenses from your tax return. Consult your CPA, but when the business picks up a fair share of the bills, it can ease the household budget.
  7. Ambition. A small business can become a big business! Put your ambition to work.
  8. Change the world. A business can be the means for you to truly change the world with your business idea, invention, or service.
  9. Plan B Security. A sour economy can be a ripe time to start a business. In such times it may be the means to provide for one’s family and self in the event of a job loss or cutback. Security matters.
  10. I can do better. Many businesses have begun because the founders knew they could do better than their employers or what was offered on the market. I’ve seen women-owned businesses blossom simply because the founder wanted equal pay in parity with men and to do better for her family.

Do you need to be the next Elon Musk of PayPal, Jeff Bezos of Amazon, Steve Jobs of Apple, or Bill Gates of Microsoft?

Not really … but what if you could be? Are you ready to trust your dream? Starting a business may be one of your smartest moves yet.

Be On-Purpose!

Kevin

Free Business Tips, Ideas, & Advice for Running (& Starting) Small Businesses and Leading Your Life!

October 29, 2010 By kwmccarthy

The challenges of being in business by yourself need not be a burden you carry alone. May I come alongside you for 2 to 4 minutes per week to offer sound business advice and mentoring via a free subscription to the On-Purpose Business Minute and On-Purpose Minute?
 
Every On-Purpose Business Minute packs a practical punch of business ideas, concepts, and tips for your real life challenges of starting and running a business. On-Purpose Minutes help you become a better leader of your life. The better you lead your life, the better you'll lead your business and team. Let's engage in all things business and life. You'll learn how to:
  • Identify and reach more clients & customers. Gain Sales.
  • Use simple business strategies & marketing plans. Work Smarter.
  • Get unstuck and get yourself moving forward. Lead Better.
  • Overcome procrastination and being overwhelmed. Get Moving.
  • Know what matters most. Be Focused.
  • Lead your business from your strengths. Make Better Decisions.
  • Build your business systematically. Be More Profitable.
  • Enjoy and integrate your life and work. Be On-Purpose!

To Subscribe Click Here!

Please watch my invitation to you!

 

To Subscribe Click Here!

May I invest in your business with my best thinking, business tips, and leadership advice? Each video and accompanying text sheds light on real business problems and life challenges we all face. Each is practical, poignant, and intelligent. Opportunities to learn, grow, and build a better business and life abound. Here you can profit and still keep your soul.

  • Every Tuesday you will receive an On-Purpose Minute to help you grow as a leader in life and on the job.
  • Every Thursday you will receive an On-Purpose Business Minute with business tips, ideas & advice to help you lead your business and team to success.

To Subscribe Click Here!

OP Minutes Header

Sample On-Purpose Business Minutes 
  • Is A Startup Business A Smart Career Move? (kevinwmccarthy.com)
  • Why Is My Business Struggling? (kevinwmccarthy.com)
  • What Is The Purpose of A Business Plan? (kevinwmccarthy.com)
  • How Are You Learning To Be In Business? (kevinwmccarthy.com)
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